Engineered for the first three seconds
Animated explainers and ad units engineered for the first three seconds. On paid social, that is the whole fight.
Planet D is a growth-infrastructure agency working with clients worldwide that provides 2D motion graphics, producing animated explainers, ad units and brand animation for performance marketing teams.
What you get
Ad units cut to each placement, with the hook built into the opening frames.
Animated explainers for products that are hard to describe in text.
Brand motion — logo animation, transitions, lower thirds — as a reusable kit.
Source projects handed over so future edits do not need a rebuild.
How it runs
Script and storyboard are approved before any animation starts, because that is the cheap moment to change direction. Delivery is per placement, with the opening seconds treated as a testable variable rather than a fixed intro.
What the deliverable looks like
Delivered cuts at the aspect ratios and durations each platform needs, plus the source project and an exported still frame set for use as static creative.
Projects in this discipline
Tell us where scale is breaking
Describe the bottleneck. We come back with a scope, not a sales deck.
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